IQOS ILUMA Starter Kit (Inc 3 Packs of Terea)

The icon, upgraded

The ergonomic, iconic design of IQOS elevated to the next level. With bladeless technology at its core for

a simple and clean heated tobacco experience.

• Stylish charger with aluminum holder.

• Includes SMARTCORE INDUCTION SYSTEM™ technology

• 2 consecutive uses on the holder with rapid charge

• Easy insertion and extraction of the stick

• Rapid charging holder

• No holder cleaning ever

• Autostart

• Wide range of customisation options with accessories

This product is not risk-free and provides nicotine, which is addictive. Only for use by adults.

Why Switch to IQOS ILUMA?

• Real Tobacco taste: IQOS ILUMA is specially designed to be used with real tobacco sticks. TEREA sticks provide real tobacco taste & satisfaction.
• Harm Reduction: Switching completely to IQOS presents less risk to your health than continuing to smoke†. IQOS emits 95% lower levels of harmful chemicals compared to cigarettes.**
• Value: When you switch to IQOS ILUMA you can save up to £3,000 a year***.

Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free and provides nicotine, which is addictive.

†Based on the totality of evidence available for IQOS in comparison with continuing to smoke.

**95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a

reference cigarette. See Important Information on IQOS.com

*** Claim compares the cost of smoking an average pack of cigarettes (with king size filter) per day, and (i) the cost of buying IQOS ILUMA ONE

Starter Kit (RRP £29) and then consuming one pack of TEREA daily (RRP £7). In August 2024, the average pack of cigarettes with king size filter

was £15.90(ONS data). Savings will vary depending on IQOS ILUMA model and Starter Kit selected. For further information, visit

www.iqos.com/legal.

What is IQOS?

IQOS is an advanced smoke-free alternative that heats real tobacco, releasing tobacco vapour, not smoke. Now introducing IQOS ILUMA ONE with our new innovative technology taking heated tobacco experience to the next level.

IQOS ILUMA heats real tobacco instead of burning it. Providing real tobacco taste and cigarette-like satisfaction†. With no smoke, no ash and less smell.

Technology you can trust

Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free and provides nicotine which is addictive.

† Based on clinical studies, aerosol chemistry and declaration of satisfaction level from 600 adult consumers in Japan, 2022

* ”95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) to the smoke of a reference cigarette. See important information on iqos.com

** Based on the totality of evidence available for IQOS in comparison with continuing to smoke.

^/*** Claim compares the cost of smoking an average pack of cigarettes (with king size filter) per day, and (i) the cost of buying IQOS ILUMA ONE Starter Kit (RRP £29) and then consuming one

pack of TEREA daily (RRP £7). In August 2024, the average pack of cigarettes with king size filter was £15.90(ONS data). Savings will vary depending on IQOS ILUMA model and Starter Kit

selected. For further information, visit www.iqos.com/legal.

Discover TEREA

Discover the whole TEREA range and find your new favorite, whether you prefer classic or menthol tobacco, or fancy exploring something a bit different. All TEREA products contain the same amount of nicotine, so you only need to decide on your preferred taste and intensity.

There are 20 TEREA sticks in 1 pack and one TEREA stick offers a duration similar to the one from a cigarette - 14 puffs or up to 6 minutes, whichever comes first.

Getting started with IQOS ILUMA ONE

Get started with your new IQOS ILUMA in a few easy steps:

1. Charge your IQOS ILUMA before your first use (135 minutes for a full charged device).

2. By pressing the button at the top of your Pocket Charger for four seconds you can turn the device ON/OFF.

3. Take out the IQOS ILUMA holder from the charger and insert a TEREA stick in the holder.

4. The AutoStart is activated upon insertion of the TEREA stick. If the AutoStart is disabled, you can press the button on the Holder to start the experience. One vibration and lights pulsing slowly means it’s heating up the TEREA stick. Two vibrations and light(s) ON means it is ready for use.

5. With 30 sec or 2 puffs remaining you will receive another vibration.

6. Once done, remove the TEREA stick. TEREA sticks cannot be re-used.

7. One light on the holder indicates you have one experience left, charge after your second experience.

8. When the Holder is in the Charger there are two round lights that show the charge level of the Holder. When the lights are pulsing white - the Holder is charging. One or two solid lights on the Pocket Charger indicates how many experiences you have.

Good to Know

• During use, the experience will stop if the TEREA stick is removed from your IQOS ILUMA ONE.

• The IQOS ILUMA ONE will stop if the ambient temperature is out of range (0℃⁓40℃). If so, all lights blink twice in white and then switch off. If the ambient temperature is low, try warming the device in your hand for at least a minute